How to effectively integrate an IP/Brand into your game - Ismael Jorge Soler (Yodo1 Games)

Опубликовано 3 апреля 2024, 15:00

This talk will guide you through the process of analyzing an IP, making sure you get the most out of it to integrate into your game successfully. From the IP choice that fits best for your game, through in-game placement, and monetization strategies, taking examples from other integrations.
If you are interested in integrating a new IP into your game to level up your liveops, bring fresh content to your current players, and attract new ones, this talk will give you a better sense of the best practices to do so."

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