Al Yang (Bigpoint) - Leveraging eSports as a critical part of your development toolkit

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DevGAMM27 тыс
Опубликовано 28 декабря 2015, 11:22
slideshare.net/flashgamm/lever...

eSports are commonly seen as an afterthought that should only be pursued after a competitive game reaches massive success. However, we believe that having the game played at the highest level during development would not only bolster our development but also viral outreach. This talk focuses on the development of Shards of War as a competitive game and how eSports was integrated as a critical part of the process. It will cover things like when it makes sense to start competitive play, at which level, how to jump start it, and what kind of data to look for.
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