Sigrid - Bad Life (Live | Vevo Studio Performance)

Опубликовано 9 мая 2022, 16:00

Sigrid - Bad Life. An exclusive live studio performance for Vevo.

Sigrid dodges the glitzy trappings of the pop genre, but her typical wardrobe of light-washed jeans and t-shirts belie her ambitious artistry. Instead, the Norwegian singer-songwriter lets her music do the talking. 2019’s ‘Sucker Punch’ debut was loaded with face-slapping choruses and synth-laden anthems like “Strangers” and “Don’t Kill My Vibe,” announcing the arrival of a formidable pop parvenu. On her new ‘How To Let Go’ album, she looks to another genre that loves big sounds: rock. Bring Me The Horizon's Olly Sykes helped her incorporate guitar, electric bass, and percussion elements; he adds his own vocals to “Bad Life,” an inspirational duet that’s a highlight of the record. When Sigrid hit our studio, we captured performances of three new tracks and they came out great. Leading a full band, she's both pop star and rock frontwoman - a fitting merger of her ever-expanding skill set.

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Vevo Executive Producer: Nick Calafato
Vevo Producer: Yomi Ogunsola
Vevo Production Coordinator: Debbie Ijaduola
Vevo Music & Talent: Carl Young
Vevo Design: Charlee Twigg / Bee Clark
Vevo Director: Jim Wilmot
Vevo Edit & Grade: Helen Duque Avalos
Vevo Post Production Coordinator: Scott Robson
Director of Photography: Ben Coughlan
Jib Operator: Dave Emery
Jib Assist: Rich Bradley
1st AC: Mike Linforth
2nd AC: Robert Green
Light Operator: Grum Lesmith/Tourlite
Gaffer: Yeh Htoo Love
Sound Engineer: Alex Archer
Sound Assistant: Alex Lewis
Photographer: Aron Klein
Runner: Lucia Ritucci

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Music video by Sigrid performing Bad Life (Live | Vevo Studio Performance). An Island Records video; © 2022 Universal Music Operations Limited

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