Eyeota Uses AWS to Collect Billions of Advertising Data Points Each Day

Опубликовано 25 сентября 2015, 21:30

Eyeota is a Singapore-based company that collects and analyzes audience data from more than 30,000 online publishers, who in turn use the information to create targeted advertising. Eyeota, which has 40 employees, decided to use AWS to gather and store data, then uses internal analytics tools to help publishers create new targeted ads. By using AWS, Eyeota has been able to expand into multiple markets across Asia and Europe while keeping costs low and maximizing its customers’ advertising revenues.

Learn more about using AWS for your big data needs: aws.amazon.com/big-data