Intel Inside. Mobile-Powered Retail Outside | Intel Business

Опубликовано 7 сентября 2016, 21:15

By giving sales associates tablets loaded with clienteling and sales-assist applications, retailers can turn associates into brand advocates. They can redefine the brick-and-mortar shopping experience and combat diminishing in-store traffic. In addition, they can use cross-channel shopping behaviors as an advantage, since associates can more easily see what a customer has been doing in the online store.

Clienteling and sales-assist apps draw insights from data such as loyalty information, past purchases, and behaviors to inform and guide associates. These insights can help associates recommend items, find and compare products, and offer discounts.

Rewarding, differentiated experiences help sales associates convert browsers into buyers and achieve basket uplift. These successful engagements build pride and brand ambassadorship among associates, which can in turn reduce turnover.

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Intel Inside. Mobile-Powered Retail Outside | Intel Business
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