What is the Attribution Reporting API?

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The Attribution Reporting API makes it possible to get a report when action from a user leads to a conversion—for example, a user clicks an ad and later completes a purchase— but without using cross-site identifiers.

Attribution Reporting is part of the Privacy Sandbox, a series of proposals to satisfy cross-site use cases without third-party cookies or other tracking mechanisms.

Chapters:
0:00 - Introduction
0:58 - Overview
2:54 - Step by step
6:24 - Detail
10:49 - Report types
14:03 - Find out more

Resources:
Attribution Reporting → goo.gle/ar

More Privacy Sandbox videos → goo.gle/ps-videos
Subscribe to Chrome for Developers → goo.gle/ChromeDevs

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