Google Analytics

Learn how to easily add the Google tag to your website, empowering you to track and analyze user behavior effectively.

Google Analytics – 2 августа 2024, 17:32

In this video, we'll walk you through how to add the Google tag to your website using gtag.js.

Ready to connect your website to Google Analytics, Google Ads, or other Google measurement products?

*gtag.js vs Google Tag Manager: Which is Right for YOUR Website?* Not sure whether to use gtag.js or Google Tag Manager (GTM) to add the Google tag to your website?

*Website Tagging for Beginners: Learn the Basics of Google Tagging* Want to unlock the secrets of your website traffic and visitor behavior? Tagging is the key!

*FAQs and other languages below.* Watch to learn about the name change from Analytics conversions to key events, and also meet the new conversions that are shared between Google Analytics and

This video goes over some common issues you might encounter while looking at Google Analytics reports, and suggestions for how to troubleshoot or mitigate them.

If you sell products or services online, then the eCommerce reports in Google Analytics can help you see how your offerings are performing. Answer questions like “What are my best performing products?

Learn how your users engage with your website or app by using the Engagement reports in Google Analytics.

Learn how your users are coming to your website or app by using the Acquisition reports in Google Analytics.

Learn how to navigate around Google Analytics and use reports to answer some of the your common business questions.

Take a tour of the Explore section, where you can create a new exploration to apply advanced analytical techniques to explore your data.

See how to apply filters and comparisons to your report, to look at only a subset of your data or to compare two subsets side by side. Resources below.

For more videos like this and to learn all about using Google Analytics for your business, take our free online Analytics Academy courses on Skillshop!

Traffic sources describe where your traffic originates (e.g., Google, Baidu, Bing), the medium by which users arrive at your site/app (e.g., organic, cpc, email), and the specific marketing efforts

Google Analytics provides built-in artificial intelligence capabilities like insights and recommendations. Insights are unusual changes, emerging trends, and other insights about your site or app.

Learn how reports work in Google Analytics. Gain insight into your business performance with Google Analytics reports.

IMPORTANT UPDATE: "Conversions" in Analytics are now called "key events". The steps in this video still apply, though the name has changed.

Learn how to manage and filter the data you send to Google Analytics using data filters and unwanted referral settings.

Learn about events and how to create events in Google Analytics.

Learn what the Home page offers, where to find reports, how to do deeper analyses of your data, where to view advertising reports, and how to find account and property settings.

For more videos like this and to learn all about using Google Analytics for your business, take our free online Analytics Academy courses on Skillshop!

A data stream is your means to collect data from your website or app. Watch to see the steps for setting up a new data stream.

Updated version of this video: youtu.be/BlKDZgH8Qqw For more videos like this and to learn all about using Google Analytics for your business, take our free online Analytics Academy courses

For more videos like this and to learn all about using Google Analytics for your business, take our free online Analytics Academy courses on Skillshop!

User properties are attributes that describe groups of your user base, such as their language preferences or geographic locations.

How to confirm your new Google Analytics property is collected data - for GA properties.

Set up data collection for an app: support.google.com/analytics/answer/9353532 A data stream is your means to collect data from your website or app.

A data stream is your means to collect data from your website or app. Watch to see the steps for setting up a new data stream.