Panel Discussion: Secrets to Success on YouTube

Опубликовано 24 июня 2021, 7:00

How should small businesses get started on YouTube? What tools and tips are most useful? What are the formats & trends to watch? Hosted by Cassey Ho along with Erin On Demand and the inspiring owner behind Winding Wick Candles, this lively exchange of ideas provides hands-on tips and tricks on how to set up and optimize your YouTube channel for success.

00:00 - Intro
02:51 - Getting Started on YouTube
05:18 - How to Vlog
09:19 - Equipment Myths Debunked
11:32 - Going Live
14:14 - Posting Frequency
16:27 - Optimizing Your Landing Page
19:29 - Creating Thumbnails
20:23 - Click, Watch, Stay
23:40 - Benefits of Direct Engagement with Subscribers
26:27 - The Importance of Storytelling
28:49 - Consistency is Key
30:10 - Make Content YOU Enjoy
31:50 - Have Fun and Give Yourself a Break


As part of Google’s International Small Business Week, #YouTubeSmallBizDay on June 24 is a day to inspire, support and educate small businesses across the U.S. and Canada.

Explore the YouTube Small Biz Day hub for more information and helpful resources - yt.be/smallbizday

Watch more YouTube Small Biz Day videos on the Google Small Business YouTube channel - youtube.com/user/GoogleBusines...

#YouTubeSmallBizDay #supportsmallbiz