Neosperience Cloud: Deep Dive in Image Memorability (Italian)

Опубликовано 27 сентября 2019, 16:45

In this episode of This is My Architecture, Luca Bianchi, Neosperience's CTO, showcases the architecture used by marketers and brands to calculate the memorability index of the images they choose for digital advertising and traditional marketing campaigns. This functionality allows them to deliver highly personalized communications to their customers, focusing on what matters most: that their message goes through and is kept in the customer's mind. To this purpose, image memorability allows the team to evaluate how effectively an image sticks in the customer's memory. The service is built on Neosperience Cloud, a serverless cloud platform that leverages AI services to allow organizations to understand, engage, and grow their customers.

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