PGA Tour Innovates Fan Experiences with a Data Lake Built on Amazon S3 | Amazon Web Services

Опубликовано 6 марта 2023, 20:16

Michael Vitti, Senior Vice President of Data and Decision Science for the PGA Tour, discusses how his team used Amazon S3 to build the first data lake for the PGA Tour. Michael highlights how using Amazon S3 as the foundation of the PGA Tour's data lake is benefiting their business greatly as all data is collected in a central area.

The PGA Tour then runs analytics on data in the data lake to better understand fans, allowing them to make better, faster decisions with data to continuously build innovative fan experiences.

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