Analytics Academy Unplugged with Fontaine Foxworth

Опубликовано 3 декабря 2014, 16:03

Google Analytics experts Fontaine Foxworth, Rahul Oak, and Andrew Baldwin answer questions related to the Mobile App Analytics Fundamentals course on Analytics Academy: analyticsacademy.withgoogle.co...

0:00:00 - Welcome to Analytics Academy Unplugged
0:01:27 - How do I get started with Mobile App Analytics?
0:03:09 - What are the benefits of using the Unity plug-in?
0:04:05 - How do I decide what I should be tracking in my app?
0:05:14 - What are some challenges of tracking app installs?
0:06:45 - How does app install tracking work on Android?
0:07:53 - How does app install tracking work on iOS?
0:09:08 - What are some best practices for using the Crashes and Exceptions report?
0:10:56 - How do I get started using Event Tracking?
0:12:11 - Are there any pitfalls that developers should be aware of when using Event Tracking?
0:13:07 - What is the Active Users report and how can I use it?
0:14:34 - What is the “freemium” monetization model and why has it become more popular in the industry?
0:16:07 - How can segmentation be used to find new monetization opportunities for your app?
0:17:45 - How can segmentation and remarking be used together to improve your app monetization?
0:19:26 - Wrap-up and course reminders