Migration Series Day 3: Events and conversions in Google Analytics 4

Опубликовано 8 июня 2023, 6:53

SUBMIT YOUR QUESTIONS: [FORM CLOSED - Event complete]

Join us and submit YOUR questions about migrating your original Universal Analytics (UA) property to a Google Analytics 4 (GA4) property. Day 3 is all about events and conversions in GA4, and migrating your UA goals into GA4 as conversion events.

Details about this migration series:
support.google.com/analytics/a...

Start over from Day 1:
youtube.com/playlist?list=PLI5...

RESOURCES:

About events in GA4:
support.google.com/analytics/a...

About the goals migration tool:
support.google.com/analytics/a...

Set up a conversion in GA4:
support.google.com/analytics/a...

Understand the different data models between UA and GA4:
support.google.com/analytics/a...

About subproperties (Google Analytics 360 only):
support.google.com/analytics/a...

Regain access to your account:
support.google.com/analytics/t...

Cross-domain setup:
developers.google.com/tag-plat...

Mark an event as a conversion (VIDEO):
youtube.com/watch?v=47mpnwPQ10...

Create a new custom event in the GA4 UI (VIDEO), no tagging changes needed:
youtu.be/FVzJkB4IxEQ

More Google Analytics 4 video tutorials from Matt:
youtube.com/playlist?list=PLI5...