10 tips to help you launch and test your news app effectively

Опубликовано 29 июня 2016, 16:28

This is part of our three part video series which includes actionable tips and can learn best practices for developing, launching and monetising a high quality News app. Other videos include 10 tips on how to design and develop your News app and 10 tips to engage your readers and monetize your News app.

0:16 - Test on real devices and identify early issues
1:00 - Run alpha and beta tests
1:36 - Release your updates in stages
2:03 - Reply to reviews
2:47 - Monitor your crash reports
3:08 - Run experiments on your store listing
3:35 - Drive “over-the-air” installs from your site
3:59 - Link users straight into your native app with App Links
4:31 - Optimise for word-of-mouth growth with Firebase Invites
5:00 - Get your app in Google Search

▶ Find out tips and resources to help you develop a successful news mobile strategy in the News Publisher Playbook [g.co/play/newspublisherplaybook]
▶ Watch more videos in the tips for success on Google Play series [youtube.com/playlist?list=PLWz...
▶ Get the Playbook for Developers app to find success on Google Play [g.co/play/getplaybookapp]

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